Categories: SALE & PROMOTIONS

Viyline Media Group and Kryzl Group of Companies Seal Strategic Partnership for Team Payaman Fair 2026: VIYond The Beat

Viyline Media Group OPC officially signed a Memorandum of Agreement (MOA) with Kryzl Group of Companies on September 22, 2026, at the Viyline Office and Warehouse. 

The agreement officially names the manufacturing and business group as a Co-Presenter and the Official Manufacturing and Packaging Supplier for Team Payaman Fair 2026: VIYond The Beat, set for December 27–30, 2026, at the SMX Convention Center Manila.

Shared Purpose and Values

The signing ceremony brought together key executives and prominent figures from both organizations. Representing Viyline Media Group were Founder and CEO Viy Cortez-Velasquez, President and General Manager Rolando B. Cortez, Finance Head Imelda T. Cortez, and Operations Manager and Influencer Director Ivy Cortez-Ragos.

The Kryzl Group of Companies delegation was led by Chairwoman Kryzl “Love Kryzl” Jorge and CEO Charles Angello Jorge, alongside Chief Strategy Officer Genesis Zamora, Chief Operations Officer Jay Dawang, Creatives Officer Allyssa Malicdem, and Admin Assistant Jessica Cinco.

Opening the ceremony, Viyline General Manager Rolando B. Cortez “Papa Wow” emphasized that the collaboration extends beyond a standard contract:

“Ang partnership na ito ay kumakatawan sa higit pa sa isang kontrata. Ito ay kumakatawan sa oportunidad, ating mga pinagsamang halaga, at ating ambisyon na lumago. Sa pamamagitan ng pagsasama-sama ng ating mga kalakasan, lumilikha tayo ng pundasyon para sa innovation at pangmatagalang tagumpay,” Mr. Cortez said.

Viyline CEO Viy Cortez-Velasquez welcomed Kryzl Group of Companies, praising them as a great Filipino brand and a perfect fit for the fair. 

“Kada taon, hindi nagbabago ang hangarin ng TP Fair na gawin itong mas malaki, mas maganda, at mas memorable. Proud akong i-welcome ang Kryzl Group of Companies bilang co-presenter. Sila ay patunay na hindi hadlang ang edad sa pagpapakita ng galing sa pagnenegosyo at pagbuo ng mga produktong tatangkilikin ng mga Pilipino,” the Viyline CEO exclaimed.

Interactive Exhibits and New Products

Beyond sponsorship, Kryzl Group of Companies will bring an interactive experience to the SMX floor. Highlighting its health and wellness brand, Purple Hearts, known for family-friendly supplements like Fruity Boost, Veggie Boost, and Mighty Boost, the company aims to promote holistic home wellness.

Additionally, Kryzl Group’s manufacturing arms, Kryzl Manufacturing Corporation (food and cosmetics) and Lydia Jose Manufacturing Corporation (custom packaging), will offer fairgoers a hands-on business experience. 

Visitors can test out being a “CEO for a day” by working with Kryzl’s in-house team to conceptualize custom beauty, cosmetic, or wellness products on the spot, complete with logo ideas and packaging previews.

Ahead of the fair, Kryzl Group also announced a plan of new product releases scheduled for October, including the launch of their Purple Treat line.

A Long-Term Vision

Both organizations view the partnership as a long-term commitment centered on community empowerment. Speaking on behalf of Kryzl Group of Companies, CEO Charles Angello Jorge and Chairwoman Love Kryzl noted:

“Iisa lang ang layunin ng Team Payaman Fair at Kryzl Group: ang makatulong sa ating kapwa. Gusto namin na tuloy-tuloy ang magandang relasyon at maging isang pamilya ang Team Payaman at Kryzl Group of Companies.”

The event closed with a gift presentation, photo sessions, and an executive meeting to finalize details for the upcoming December event.

Angel Asay

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