Nobody’s Tough Like Mama: Tough Mama, The Appliance Brand Built to Last

Tough Mama is known for its durable, reliable, and affordable home appliances, making it a trusted name in Filipino households. But what sets it apart from other brands? Let’s explore the secret behind Tough Mama’s success.

The brand’s inspiration is the grandmother of their founder and CEO, Ms. Carol Yao, whom she described as a “tough yet loving woman” and a “ fantastic cook who lived well into her late 80s.”

“The name also shows that our appliances are ‘matibay’ and reliable—just like a tough but loving nanay,”  the brand told Viyline Media Group.  

Tough Mama seeks to capture this spirit of resilience and love in every appliance they make.

Why Choose Tough Mama?

Tough Mama has been a local brand for 15 years. Its mission is not only to sell appliances but also to support Filipino workers and families. 

“When you choose Tough Mama, you’re not just buying a great product—you’re supporting Filipino workers and their families.” 

Tough Mama appliances are built to handle the demands of busy households. Their commitment to durability is backed by a Lifetime Service Warranty, which ensures that customers can have their appliances repaired anytime. 

As the brand grows, Tough Mama remains dedicated to helping Filipino families by providing affordable, durable, and energy-efficient appliances that stand the test of time.

Tough Mama also believes that every Filipino family deserves access to quality, affordable appliances. 

“Alam namin na hindi lahat kaya ang sobrang mahal na appliances, at hindi naman fair kung sobrang taas ng presyo. Para sa amin, deserve ng bawat Pinoy ang quality appliances na abot-kaya.” 

With Tough Mama, families can enjoy reliable, long-lasting products without compromising their budget.

Meanwhile, many consumers assume that higher wattage means higher electricity costs. However, Tough Mama clears up this misconception.

“Maraming naniniwala na mataas na wattage, mas mataas ang kuryente. Pero ang totoo, higher wattage means mas mabilis magluto o gumana ang appliance. Mas mabilis, mas konti ang kuryente na nagagamit!” 

This makes Tough Mama’s appliances not just tough but energy-efficient, helping families save on their electricity bills over time.

Tough Mama at the Team Payaman Fair 2024

Tough Mama joins the list of brands showcasing their products and services at the upcoming Team Payaman Fair 2024: The Color of Lights, which will be held from December 27 to 30, 2024, at the SMX Convention Center Manila. 

They also teased exciting promotions for fans attending this year’s TP Fair.

“May mga Buy 1 Take 1 deals, freebies, at games kami para mas exciting ang shopping experience mo!” they shared. 

One lucky customer will also have the chance to take home a “Pambahay Showcase,” a special giveaway to complete their home. 

“Isa sa mga suwerte naming customers ang mananalo ng pambahay showcase! Pipili kami ng random Team Payaman guest,” they added.

So what are you waiting for? Get your tickets now at teampayamanfair.com, and don’t forget to drop by their booth. Tara na po ulit!